Consumer Packaged Goods (CPG)

    Smarter labeling and connected supply chains to power visibility, efficiency, and profitability across the CPG lifecycle – from product concept to consumer

    500K

    Prints over 500K accurate labels per month

    60 %

    Reduces artwork approval times by 60%

    We saw an immediate improvement in speed-to-market by being able to move product more quickly through our facilities.

    Robert Ball, Program Delivery Manager at Neiman Marcus

    Smarter labeling for a connected supply chain

    CPG manufacturers like Coca-Cola, Nestlé, and BarkBox support 22 million jobs and contribute $2.5 trillion to GDP, yet they face rising costs, labor shortages, counterfeiting, and shifting consumer demands.

     

    To stay competitive, businesses are turning to agile, cloud-based labeling solutions that integrate with ERP, CRM, WMS, and PLM systems to automate the supply chain with real-time visibility and control. Loftware supports this transformation with GS1 Digital Link-enabled dynamic QR codes, GS1-compliant resolvers, and short URLs - ensuring accurate product identification, real-time tracking, and stronger consumer engagement across the product lifecycle.

    Éliminez les processus manuels

    Rationalisez la production et éliminez les goulets d'étranglement, en accélérant le processus d'étiquetage et en réduisant les erreurs

    Un contrôle centralisé pour des opérations sans heurts

    Standardize and centralize labeling for better visibility to meet corporate standards and support ongoing business growth - whether through new facilities, regional expansion, or M&A

    Ensure brand consistency and protection

    Secure GS1 Digital Link-compliant labeling with serialization and tamper-evident features to ensure product compliance, authenticity, and improve traceability to avoid recalls and fines

    Accelerate time to market

    Enhanced traceability and compliance streamline new product development, increasing speed to market

    Donnez les moyens à vos partenaires et fournisseurs

    Provide controlled access to labeling and artwork to improve collaboration and eliminate relabeling, saving millions in inventory costs

    Plus de transparence grâce à des emballages intelligents

    Manage short links and QR codes to share dynamic content - such as sourcing, allergens, or sustainability data - while creating mobile-first consumer experiences

    Nos produits

    La solution idéale
    pour votre entreprise

    ÉtiquetageLoftware Cloud Enterprise

    Gérez et faites évoluer vos opérations d'étiquetage avec Loftware Cloud, la plateforme d'étiquetage cloud la plus performante du secteur. Centralisez la gestion de vos étiquettes, améliorez la collaboration et garantissez la conformité dans les chaînes d'approvisionnement globales.

    Explorez l'étiquetage d'entreprise
    Gestion des illustrationsLoftware Smartflow

    Rationalisez la gestion de vos illustrations d'emballages grâce à des flux de travail automatisés, des approbations intégrées et une collaboration en temps réel. Accélérez la mise sur le marché et garantissez la conformité réglementaire avec Loftware Smartflow.

    Voir Smartflow en action
    Emballages connectésSolutions BL.INK

    Partout où vous vous connectez avec vos clients, BL.INK vous aide à fournir le lien parfait pour une expérience exceptionnelle, et vous offre le chemin le plus rapide vers GS1 Digital Link et les passeports de produits.

    Des QR codes plus intelligents avec BL.INK Enterprise

    Powering the future of a faster, safer, more connected supply chain

    Important CPG industry standards & regulations

    GS1 Standards & GS1 Digital Link

    GS1 standards ensure global traceability via barcodes and GTINs. By 2027, GS1 Digital Link QR codes will replace UPCs, enabling brands to share rich data with consumers and partners.

    Fair Packaging and Labeling Act (FPLA)

    Overseen by the FDA and the Federal Trade Commission (FTC), this law requires consumer goods to include accurate product identity, net contents, and manufacturer or distributor information on the label to prevent deceptive practices.

    Environmental and Sustainability Compliance

    Increasingly, CPG companies must adhere to regulations on carbon emissions, packaging waste reduction, and ethical sourcing.

    Federal Hazardous Substances Act (FHSA)

    Precautionary labeling for hazardous household substances.

    Ressources supplémentaires